Food innovation

Clean Label Shifts Globally

Clean Label Shifts Globally

September 9, 2015 - According to Innova Market Insights, the “clean label” trend definition has officially shifted to “clear label,” as clean label shifts globally. However, Innova’s Head of Research, Lu Ann Williams, wonders if it has evolved even further. “Maybe...

Clean Labels: Implications & Strategies

Clean Labels: Implications & Strategies

April 1, 2014 - Clean labels may be “tipping to the mainstream;” so predicted Leslie Skarra, CEO, at Merlin Development, Inc. The trend in the U.S. is small, but growing and “snowballing” in the UK and Europe. Baby Boomers have been driving  the expansion with...