Lifestyle Diets

Omnivores Shift Toward Plant-Based Diets

Omnivores Shift Toward Plant-Based Diets

“Where does ‘science’ meet a company’s marketing objectives?” And, what does ‘clean label’ mean?” So enquired Rachel Cheatham, Ph.D., Founder & CEO, Foodscape Group, LLC in her presentation titled “Delivering Clean Label to the Transitioning Omnivore.” “There are...

Clean Label Moves Toward Sustainability

Clean Label Moves Toward Sustainability

Innova’s database contains 130 million records. Over 500,000 products from 90 countries are added each year. Using this tool, Mindy Hermann, MBA, RDN, Innova Market Insights, delves into the evolution of clean label as clean label moves toward sustainability, the...

Shift to Plant Based Diets Presentation

Shift to Plant Based Diets Presentation

Consumers want clean label foods they can trust, along with an expressed desire to include more plant-based foods in their daily diets for health and sustainability reasons. This “flexitarian” approach of the Transitioning Omnivore creates a dynamic intersection of...

Clean Label vs. Unintended Health Effects

Clean Label vs. Unintended Health Effects

Consumers are said to be increasingly drawn to vegetarianism, veganism and products with simplified, understandable ingredient statements. Additionally, encouraging Americans to consume more fruits, vegetables and whole grains is much needed advice for most. However,...

Health and Wellness Focus Drives Clean-Label

Health and Wellness Focus Drives Clean-Label

March 27, 2018 — Consumers are very passionate about clean label issues, and their health and wellness focus drives clean-label demand. In fact, clean label category segments are growing much faster than their traditional counterparts. Untapped clean-label...

Clean Label Trends Presentation

Clean Label Trends Presentation

Today’s consumers are more health conscious than ever before and nearly half follow a diet that impacts the way they shop for food. This also influences how they regard food components. In fact, 98% believe it’s important for them to consider the ingredients in the...

Consumers Lean Toward Simplified Labels

Consumers Lean Toward Simplified Labels

March 29, 2018 — Consumers lean toward simplified labels and additionally crave transparency now more than ever. Clean label is the industry’s response to that need for label transparency. “Today, 94% of consumers feel that it is important for brands to be...

Clean Label Foodservice Trends Presentation

Clean Label Foodservice Trends Presentation

Consumers increasingly want to know more about their food. Although the initial focus was on consumer packaged foods, the foodservice sector has become increasingly drawn in. This presentation touched on the impact that clean labels have on the restaurant industry....

Clean Label: Consumers vs Industry

Clean Label: Consumers vs Industry

What are Consumers Saying, and What is the Industry Doing? October 6, 2016 - Clean label is like art or—recalling the Supreme Court’s infamous discussion on obscenity—like pornography. “You know it when you see it,” said Tom Vierhile, Innovation Insights Director...

Top 10 Most Influential Natural Food Trends

Top 10 Most Influential Natural Food Trends

May 24, 2015 - Natural Products Expos and NEXT Trend released a top ten list of most influential natural food and beverage trends for 2015. This is their list below, but with added comments from the Heart’s Kitchen is a Creative Culinary Agency on these trends are...