Market Segments

Clean Label: Shifting Consumer Views

Clean Label: Shifting Consumer Views

Clean Label: Shifting Consumer Views We've been talking about "clean label" for over five years, and not surprisingly, the trend has evolved. This presentation examined how the concept of “clean label" has shifted in recent years as it has moved from niche to...

Clean Label Moves Toward Sustainability

Clean Label Moves Toward Sustainability

Innova’s database contains 130 million records. Over 500,000 products from 90 countries are added each year. Using this tool, Mindy Hermann, MBA, RDN, Innova Market Insights, delves into the evolution of clean label as clean label moves toward sustainability, the...

Health and Wellness Focus Drives Clean-Label

Health and Wellness Focus Drives Clean-Label

March 27, 2018 — Consumers are very passionate about clean label issues, and their health and wellness focus drives clean-label demand. In fact, clean label category segments are growing much faster than their traditional counterparts. Untapped clean-label...

Emerging Consumer Food Trends

Emerging Consumer Food Trends

The Clean Label movement is not new in that for decades consumers have taken a growing interest in what should and shouldn’t be in their food. However, consumers themselves have changed as they have become more informed on health, environmental and social issues....

Driving Value via Clean Label Claims

Driving Value via Clean Label Claims

Alan Rownan, Research Analyst with Euromonitor International, Inc., presented a data-laden status report on global clean label food trends and driving value via clean label claims, followed by a surprising interchange at the end. In his presentation titled "Increasing...

Clean Label: Consumers vs Industry

Clean Label: Consumers vs Industry

What are Consumers Saying, and What is the Industry Doing? October 6, 2016 - Clean label is like art or—recalling the Supreme Court’s infamous discussion on obscenity—like pornography. “You know it when you see it,” said Tom Vierhile, Innovation Insights Director...

Organic and Non-GMO Markets Presentation

Organic and Non-GMO Markets Presentation

"Organic and Non-GMO Markets" was presented at the 2016 Clean Label Conference, by Scott Shander, MSc, Economist, Mercaris. Abstract: Interest in non-GMO and organic foods by consumers and marketers grows steadily. The OTA reports US sales of organic products reached...

“Organic Thoughts” from 2012 NPEE

“Organic Thoughts” from 2012 NPEE

Exhibitors and presentations at the 2012 Natural Products Expo East in Baltimore emphasized organic, "natural” (regardless of the lack of a universal definition), and relatively unprocessed, healthful foods. My  so-called "Organic Thoughts" from 2012 NPEE are as...

Consumers Want Natural Foods

Consumers Want Natural Foods

Consumers want natural foods and organic foods. In general, the food industry understands that the sensory quality of a food or beverage is its most important attribute. The healthfulness of foods tends to increase in importance as people age and also as they must...